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The Media Training People Blog

The Media is NOT your enemy!

“The company director who uses other publicity material with The skill of the born salesperson will retreat in terror from heaven sent Opportunity...on TV or the radio.” [Effective Media Relations] The headline above might amaze or shock you. Surprising though it...

How to manage the media. A guide for corporate leaders.

I believe media training is as necessary as DNA in your body - and you should too! Sounds bizarre, right? Stay with me here. Here’s a huge question: What is media training? Sceptics or closed minded people think media training is teaching business leaders how to lie...

Crisis Communication – a tale of two sides…

A true tale of the power of crisis communication Two men took charge of two different crises One man’s reputation soared. The other man’s status plummeted. One man became a national treasure, while the other was hounded out of office. Why was Rudy Giuliani’s masterful...

Trusting your legal team in times of crisis.

In times of media crisis can you trust your legal counsel? Now you are about to yell, "Of course." And so you should, however, consider this point of view. Your legal expert has a blind spot, and it could cost you your reputation. Let me explain. Bill Clinton's legacy...

Media training for health professionals

How media training for health professionals is a must for anybody facing media scrutiny in the health industry. “You got under my skin, I became angry, and I didn’t know how to respond!" That is how one health professional said she felt during media training...

Media Communication

Welcome to your blog on Media Communication. So, what can you expect to read about here? The purpose of our conversations is to give you guidance and support. I say discussion because our blog is a dialogue. We value your thoughts and ideas. So feel free to share your...

Crisis Communications

Welcome to our blog on Crisis Communications. Today, I want to share a few beliefs at the core of our teaching. First, when a crisis erupts, there is always a message you can give. Second, silence during a crisis is not a valid strategy. People interpret silence as a...

Business Presenting

Business presentations are easier when you have a clear message. That is the single belief and purpose of our blog. I want to strip away confusion and replace it with clarity. I want to help you feel at ease and relaxed in front of an audience. Most of all, I want you...